OddsyncSide Hustles

Local SEO Copywriting

For UK tradespeople
4
Setup steps
3
AI prompts
6
Tools & links

What it is

Writing geo-targeted website content, service pages, and blog posts specifically designed to help UK tradespeople (plumbers, electricians, builders) rank in local Google searches (e.g., "Emergency plumber in Manchester").

Watch this first

Steal These Google Business Profile SEO Tricks to Rank #1 (Ranking Academy)
SEO Copywriting Tutorial: From Start to Finish (Ahrefs)

Step by step

  1. 1

    Learn the fundamentals

    Understand "NAP" consistency (Name, Address, Phone), how to optimise a Google Business Profile, and how to research local keywords.

  2. 2

    Find prospects

    Search Google for tradesmen in specific towns on page 2 or 3 of the results. They have websites but are not ranking well.

  3. 3

    Create a "Loom" pitch

    Record a free 3-minute video auditing their website. Point out missing location pages or thin content.

  4. 4

    Outreach & charge

    Send your video audit via email or LinkedIn. Charge £0.10–£0.30 per word or a flat fee of £150–£300 per location page.

AI prompts to try

Copy one of these into ChatGPT, Claude or your AI tool of choice and adapt it to your situation.

Keyword clustering
“Generate a list of 20 highly specific local SEO keywords for a roofer based in Leeds, UK. Include long-tail variations like 'flat roof repair Leeds' or 'emergency roofing contractor near me'.”
Content outlining
“Create a detailed blog post outline for an article titled 'How to Prepare Your Home for Winter: A Guide for Homeowners in Scotland'. Include H2 and H3 tags, and suggest where to naturally place local keywords.”
Writing meta data
“Write 5 variations of an SEO Title Tag (under 60 characters) and Meta Description (under 155 characters) for a landing page targeting '24/7 Emergency Electrician Bristol'. Make them click-worthy.”

Get help setting it up

Hand the fiddly setup to a freelancer on Fiverr and start earning sooner.

Useful links

Ranking Academy (YouTube)↗Ahrefs Webmaster Tools (free)↗Google Keyword Planner↗Ubersuggest↗ProBlogger Job Board↗Loom↗
Started? Run it from one place

A free OddSync account gives you a booking page, quotes and invoices sent as a link, and a running tax estimate for your side hustle.

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