UGC Content Creation for Brands
What it is
Brands pay everyday people to film short, real looking videos that they post on their own channels and in ads. You do not need a following, just a phone, good light and a knack for natural, honest videos.
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Step by step
- 1
Make a few sample videos
Film 3 short videos reviewing everyday products (a skincare item, a snack, an app). Natural light, steady shot, clear sound, a strong first 3 seconds.
- 2
Create a simple portfolio
A Google Drive folder, Carrd page or Notion page with your best videos and a short bio. Say what niches you suit.
- 3
Join creator marketplaces
Billo, Insense and Collabstr connect creators with brands. Pitch small brands on Instagram too.
- 4
Set your rates
£50–£150 per short video for beginners, with £500+ for experienced creators. Charge extra for paid ad usage rights, rush jobs and extra edits.
- 5
Follow the advertising rules
The ASA requires anything paid or gifted to be clearly labelled (#ad). Brands usually brief you on this, but always disclose.
AI prompts to try
Copy one of these into ChatGPT, Claude or your AI tool of choice and adapt it to your situation.
Get help setting it up
Hand the fiddly setup to a freelancer on Fiverr and start earning sooner.
Useful links
A free OddSync account gives you a booking page, quotes and invoices sent as a link, and a running tax estimate for your side hustle.
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